For Google Play, make your phone screenshots 1080 × 1920 pixels in portrait (or 1920 × 1080 in landscape), and upload at least four. That is the size and count Google asks for before it will feature an app in recommendations. Hard limits: JPEG or 24-bit PNG, 320–3840 px per side, long side at most twice the short one.
Below: the rules for every device type, the 1024 × 500 feature graphic, the icon, and what Google won't let you put in the images.
The short answer
- Phone: 1080 × 1920 px portrait (9:16) or 1920 × 1080 px landscape (16:9). Upload 4 to 8.
- Tablets and Chromebooks: the same two shapes, at least 1080 px on the short side, 4 or more per device type.
- Feature graphic: 1024 × 500 px. Required for every app.
- App icon: 512 × 512 px, 32-bit PNG.
- Format: JPEG or 24-bit PNG with no transparency, for screenshots and the feature graphic alike.
What Google accepts and what it recommends
Play Console has two bars, and it helps to know which one you are clearing.
| Accepted at upload | Recommended (needed for promotion) | |
|---|---|---|
| Count | 2 or more across device types, up to 8 per type | 4 or more per device type (games: 3 or more) |
| Size | Each side 320–3840 px | Short side 1080 px or more |
| Shape | Long side at most 2× the short side | 9:16 portrait or 16:9 landscape |
| Format | JPEG or 24-bit PNG, no alpha | Same |
A listing that only clears the first bar still publishes. Google says one that misses the second may lose "promotional opportunities": the large-format spots on the Play homepage and in recommendations, where most browsing happens.
Google Play screenshot sizes by device
| Device type | Recommended size (px) | Count | Notes |
|---|---|---|---|
| Phone | 1080 × 1920 or 1920 × 1080 | 4–8 | 9:16 or 16:9 |
| 7" and 10" tablet | 1080 × 1920 or 1920 × 1080, up to 2160 × 3840 | 4–8 per size | Same shapes as phones. Google gives no separate tablet sizes. |
| Chromebook | 1920 × 1080 or 1080 × 1920 | 4–8 | Same large-screen rules as tablets |
| Wear OS | 384 × 384 or larger, 1:1 | 1–8 | App interface only: no device frame, no added text, no transparent background |
| Android TV | Within the general limits | 1–8 | At least 1 is required, plus a 1280 × 720 TV banner |
| Android Automotive OS | 800 × 1280 portrait and 1024 × 768 landscape | 2 of each | Use the generic system UI, not a car maker's |
| Android XR | 3840 × 2400 recommended, 1920 × 1200 minimum (8:5) | 4–8 | Up to 8 MB each |
On tablets, Google's large-screen section allows sides up to 7680 px, while the general rule on the same page caps them at 3840 px. Stay at 3840 px or below and you meet both.
Google is specific about shape, so ignore guides that list 16:10 tablet sizes such as 1600 × 2560. Those upload fine, since they pass the twice-as-long rule, but they don't match the 9:16 and 16:9 guidance for large-screen placements.
Feature graphic size (1024 × 500)
The feature graphic is a 1024 × 500 px banner, JPEG or 24-bit PNG with no transparency. Every app needs one. Play uses it as the cover of your preview video and in its large-format collections and ads, so treat it as an ad, not as decoration.
- Center the focal point. Keep your logo, app name and key UI away from the edges. Google says elements in the cutoff zones can make the graphic ineligible for some placements. Google doesn't publish exact margins, so leave generous ones.
- Push background detail to the edges and keep fine detail out. It runs small in places.
- Use strong color. Google advises against plain white, black or dark gray backgrounds.
- Don't repeat your icon. It sits right next to the graphic in most layouts.
- No device images, store badges or claims such as "Best", "#1", "New" or "Free".
App icon and preview video
- Icon: 512 × 512 px, 32-bit PNG (transparency allowed), 1024 KB at most. Upload a full square. Play rounds the corners itself (a radius of 30% of the icon size) and adds the shadow, so don't bake either in.
- Preview video: one YouTube link, public or unlisted, embeddable, not age-restricted, and with ads turned off. Portrait and landscape both work, as long as there are no black bars. Only the first 30 seconds autoplay, muted, so show the app in the first 10 and add captions.
What Google rejects in screenshots
These come from the screenshot guidelines and the Metadata policy. Breaking the policy ones can get a listing update rejected.
- Ranking, price and promo words. No "Best", "#1", "Top", "New", "Discount", "Sale" or "Million downloads", and no awards, testimonials or prices.
- Calls to action. "Download now", "Install now" and "Try now" are out.
- Too much text. A tagline may cover at most 20% of the image. Skip small print and anything that dates, like "this summer".
- Hands and device frames. No fingers on the screen. Google also advises against device images, because they date fast.
- Other brands. No Google Play or other store badges, and no third-party trademarks you don't have rights to.
- A messy status bar. Clean it up: no carrier name or notifications, and full battery, Wi-Fi and signal.
What makes people tap Install
- Lead with the app. Google asks that the first three screenshots show your actual interface. Stylized sets that run across several images are fine after that.
- One idea per screenshot. A short caption over a single screen reads at the small size people scroll past.
- Show the result. The finished plan, the booked class, the clean inbox: the moment your app pays off.
- Localize the captions. Google asks for it, and your biggest markets will notice.
- Write alt text. Play lets you add a description to each image, 140 characters or fewer. Describe what's on screen, and don't start with "Image of".
- Let the images carry the detail. The short description is capped at 80 characters, so the screenshots do most of the explaining.
- Test, don't guess. Store listing experiments in Play Console let you A/B test the icon, feature graphic and screenshots on real traffic.
- Target with custom store listings. You can create up to 50, each with its own screenshots and copy, for a country, pre-registration users, an ad campaign or a unique listing URL.
Common questions
How many screenshots does Google Play need? Two to publish, across any device types. Four or more per device type (three for games) to be eligible for promotion. The maximum is eight per device type.
Is there a file size limit for Play screenshots? Google doesn't publish one for phone or tablet screenshots; many guides repeat 8 MB, which is the published limit only for Android XR. Exported PNGs at 1080 × 1920 are far below any limit you'll hit.
Is the feature graphic required? Yes, for every app: 1024 × 500 px, JPEG or 24-bit PNG.
Can I use my App Store screenshots on Google Play? Often, yes: they fit inside Play's limits. Check the captions against Play's rules (no "Best", no "#1", no calls to action), remove Apple device frames, and resize if Play's 2:1 shape limit cuts them off. A 1320 × 2868 iPhone screenshot is slightly taller than 2:1, so crop or re-export it first.
Google Play vs App Store at a glance
| Google Play | App Store | |
|---|---|---|
| Main phone size | 1080 × 1920 (9:16) | 1320 × 2868 (6.9" iPhone) |
| Screenshots per device | Up to 8 | Up to 10 |
| Exact pixels required? | No: any size inside the limits | Yes: one pixel off is rejected |
| Banner | Feature graphic, 1024 × 500, required | None |
| Video | YouTube link | Uploaded App Preview, 15–30 seconds |
The full Apple side is in our guide to App Store screenshot sizes.
Get both sets made from one project
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